Do you want to lose weight and keep it off forever without dieting, feeling deprived, measuring your food, counting points and spending hours in the gym?

Even if you´re over 40 like me, have kids and a busy life?

Join the

Healthy Habits for Permanent Weight Loss course to feel confident, beautiful and like “the old you” again and be free from the food struggle.

You are an intelligent woman. You are successful in many areas of your life.

You are creative and you always find solutions for your and everyone else´s problems.

But you can´t get a grip on this weight issue.

You have researched and tried diets before but they only worked in the short term and they were unsustainable.

You feel frustrated.

Is there a solution for you at all?

Is something wrong with me? – you may ask.

You might feel like a failure and you blame yourself for not being able to stick to these fad diets and gaining the weight back again and again.

But it´s not your fault. There is nothing wrong with you! You just didn´t have the right tools. You need a different approach.

You need help to figure out

What hidden stories keep you stuck.

What makes you eat when you are not hungry.

Which habits will help you lose weight and keep the weight off forever without feeling deprived.

Which habits, that you are not even aware of, make you gain weight.

How to be committed to your healthy habits even when you don´t feel like it so you actually see the results you want this time.

How to deal with your emotions without eating so you don´t run to the kitchen when life gets too hard.

How to set boundaries, respect, accept, or even love yourself and your body so you want to give it the best treatment instead of punishing it.

How to manage stress so you don´t need food and alcohol in the evening to destress.

How to deal with your cravings so you don´t ruin your results over and over again.

What to do when you reach a weight loss plateau so you don´t give up when you don´t see the results.

How to maintain your weight loss without being constantly anxious about gaining it back.

I want to help you.

I know how you feel, I´ve been there

I understand you completely as I had so much experience with food struggles.

In my 20s it was destructive cycles of restriction and binge. I didn´t care about healthy eating at all. My only interest was how to eat less and burn more calories.

Later I learned about nutrition (even got a Nutrition and Diet Advisor certificate) and at some point, it became an obsession with the quality of my food.

Sometimes it was simply feeling like I would never be enough that drove me to eat emotionally.

In my 30s I felt overwhelmed by all the responsibilities (work, children, household) and used eating to release stress.

I could say I experienced almost the full spectrum of food struggles.

But it all started to change when I had to watch someone I love to go through hell due to a mental illness. It made me realise that it´s not enough to look after our body, it´s also vital to look after our mental health.

I bring this up because I know there are so many of you caught in that same cycle of struggle with food and your body.

And I want you to know that, while I think eating mostly healthy food and living a healthy lifestyle is important to prevent lifestyle-related illnesses and enjoy a long, healthy life, we should also care about our mental health.

Food struggles are always related to some emotional issues that need to be addressed. When they´re resolved, the food struggle and body issues disappear too.

The extra weight is often not about what you eat but about what´s eating you.

Life is too short to keep feeling like you aren’t good enough. Too short to miss out on dinners with loved ones because you’re scared you’ll ruin your diet. Too short to obsess about that dessert you ate earlier.

I´m 46 now and I finally managed to figure out how to stop emotional eating and lose weight WITHOUT diets.

I want the same for you.

I’m grateful that my journey brought me here. To share with you that there is a better way. To show you that balance is better than perfection.

To show you that simple, healthy habits can lead to permanent weight loss without feeling deprived, obsessing about food, and spending hours in the gym.

You can lose weight without jeopardising your physical and mental health with quick-fix fad diets.

I want to help you break free of your emotional issues and feeling like you will never be enough.

I want you to have time for all the things you would want to do instead of spending all your energy worrying about food and your body.

Sounds like a stretch? Have you heard this all before?

What makes it different from everything else you´ve already tried?

This is a holistic mind-body approach based on nutrition, neuroscience and psychology.

I learned health coaching from the Institute of Transformational Nutrition led by Cynthia Garcia. This program includes physical, mental, and spiritual nutrition.

I´ve also learned life coaching from Steve G. Jones, clinical hypnotherapist and at Evercoach by Mindvalley.

I´ll NOT give you a meal plan and an exercise plan.

I´ll teach you how to make your own educated decisions and how to be flexible to fit them into your busy lifestyle.

There is no one-diet-fits-all. I help you find a way of living that is the best for YOU.

I´ll help you discover and rewrite the hidden stories that keep you stuck.

These stories that you keep telling yourself became your disempowering beliefs.

Stories like losing weight is hard and you need to deprive yourself and be harsh with yourself.

Stories like everyone in your family is overweight so you´ll be overweight too.

Like living a healthy lifestyle is limiting and healthy food tastes bland and boring.

That you are not worthy of having it all.

Stories like you are not enough.

Like it can work for others but not for you.

The difference between you and the people living the life you want to live is the stories you tell yourself and the beliefs about yourself created by these stories

You can rewrite these stories and beliefs you´ve created.

You can become the person you want to be.

You are so much more than a number on the scale.

Give yourself permission to have it all.

You can ditch the negative mental chatter and get off the emotional roller coaster.

You can recondition your habits and mindset to be finally free from the food struggle.

You can lose weight without counting, weighing or measuring food and depriving yourself of your favorite treats.

You won´t gain the weight back this time because I teach you a sustainable approach combined with powerful mindset work. You will never need to start a new diet on Monday (or ever) again.

You can replace your self-doubt and fear of failure with confidence and feelings of self-love and acceptance.

I´m here to help you.

The Healthy Habits for Permanent Weight Loss Program

You´ll shift your Mindset to rewrite your body image and disempowering beliefs by reprogramming your subconscious mind. You will have total control over the voice in your head screaming to you to overeat. You will be able to indulge without overindulging.

You´ll upgrade your Skillset by learning about advanced eating and lifestyle strategies that will work specifically for you. The skills you need to have inner motivation and to stop self-sabotaging yourself.

You´ll develop your Action-set by building and sticking to powerful eating, exercise, thinking, stress releasing and sleeping habits that you love and they will take you towards your weight, body and health goals.

“With this course, Rita covers everything important related to weight loss. When I looked through the topics, I felt as if she had read my mind when she collected the problems leading to excess weight and compiled the topics for the course. Whenever a BUT came to my mind, in the next part she already addressed and answered my question. I felt like she was looking closely at the struggles I had gone through over the years, as if she had experienced all the temptations with me, had listened to any objections I had thought or said, and knew every life situation I had ever encountered in my private life or at work and led me to where I am now. She gave me hope that there was a solution to lose the extra weight and keep it off in the long run. I have already made progress during the first Modul. I´ve started to swim and I didn´t beat myself up for the two pancakes I had this weekend.”

Krisztina Schrantz

Facility Manager, Biotechnology

What's included?

12 Months Access to 6 Modules of life-changing video lessons (6 hrs in total)

These video lessons are short (10 – 15 minutes on average) so you can even watch them while you prepare your dinner or during your commute to work or while you tidy up the house. You can also rewatch them as many times as you want to.

I always give action steps/homework at the end of each lesson that you can implement because without taking action there is no point doing the program. If you take action you will feel the difference pretty soon.

There are a few “meatier “ lessons (around 30 min.). You can leave those for the weekend. Usually in those, we work on your mindset and thinking habits and you need to do some inner work and self-discovery.

Watch this video to see what you can achieve with this course

Module 1

Setting up for success

Someone in this stage feels:

Always falling off the wagon and giving up the diet or lifestyle change they started.
When they can´t stand the way they look and feel they start a new diet that they saw on FB or IG or their friend or colleague is currently doing.
They set a certain weight at a certain time as a goal. They feel frustrated and impatient when they can´t reach the weight goal at the date they set, and soon enough they fall off the wagon again.
They prioritize big, dramatic changes over small improvements.
They follow diet rules to a T and they ignore the signals of their body. They either do it perfectly or not at all.
They hate the way they look and they think that deprivation and self-criticism are the only ways to get to the desired body.
They focus on what to eat, what not to eat, when to eat, and how to exercise but they ignore what actually drives them to overeat.

By the end of Module 1

You´re going to feel confident that you won’t fall off the wagon this time and never again need to start a new diet.

You have successfully identified the habits that will really move the needle for you, and you started to set up a daily routine for successful weight loss.

You started to be aware of your feelings about food, your body and weight loss.

You have started to work on accepting yourself and identified your thoughts that keep making you give up all the time.

Now you can confidently move forward to build on this foundation and set simple habits for permanent weight loss.

Module 2

Getting confident

Someone in this stage feels:

They dieted so much and ignored their bodies´ signals for so long that they can´t recognise their bodies´hunger and fullness signals (they ignore their hunger till a certain time and often eat past fullness).
They don´t know how to build a habit successfully. They often start a new habit, and then they give up because it´s too hard or taking too long to see the desired result.
They follow food rules even if it makes them feel miserable in the hope of weight loss.
They are not aware of their eating habits, and they don´t understand why they demolish a big bag of chips without even noticing what they are doing.
They eat fast and they don´t pay attention to their food. They often work or watch TV while eating.
They don´t understand why they eat things they don´t even want to eat sometimes and why they can´t stop eating.

By the end of Module 2

you finally know how to build healthy habits and you know what to focus on.

You are so much more in tune with your body, and

you finally started to trust your clever, brilliant body instead of following someone else´s rules.

You are so much more mindful, and calm, and started to believe in yourself!

Module 3

Making it easy

Someone in this stage feels:

They may feel like they are always hungry and they don´t know why.
They are used to following a plan and without it they feel unsure whether they are making the right choices. This makes them frustrated, and they feel like they would rather go back to someone´s meal plan even though they never worked for the long term.
Tuning into their bodies for every meal makes them overwhelmed. There are just too many decisions to make during the day, they don´t want to add to the list.
They tend to make things too difficult, too complicated and they often feel overwhelmed.
They don´t know whether what they are doing is working for them or not. They want someone to guide them.
They have negative self-talk and they criticise themselves all the time.

By the end of Module 3

You realize that you don´t need to overcomplicate things.

You know why you were always hungry and you have all the solutions to stop it.

You know how to make your new eating and exercise habits easy to do so you don´t give up after two weeks.

You know how to tell whether what you are doing is working for you and you should continue doing it and when you should make a change.

You use structured flexibility to make healthy eating easy and sustainable.

You can notice when your self-talk is negative and when you criticize yourself and you can stop it and show more self-compassion.

Now you just need to keep doing what you are doing without sabotaging your efforts.

Module 4

Sticking to your habits

Someone in this stage feels:

They think that the only way to stick to their new habits is by using willpower but when they have a bad day or a bad week and they don´t have enough willpower to power through, they start to slip.
There will be more and more days when the couch/sofa, takeaway food, and TV will be more inviting than healthy food and exercise. Simply after a while, they don´t feel like sticking to their new habits any longer (especially if the results don´t show quickly enough). They binge eat in front of the TV. They think they ‘will be better‘ tomorrow.
The next morning they beat themselves up for not sticking to their habits, and they feel like a failure again. Then the negative thought spiral continues and they need to eat to feel better. Of course, it will only help them feel better temporarily.
They keep self-sabotaging themselves and they don´t understand why they can´t stop doing it.
They feel very frustrated and they are looking for other people to keep them motivated.

By the end of Module 4

You will keep your commitments.
You understand that willpower is not the answer, and
you know how to be consistent even when you don´t feel like it.
You have learned to cheerlead yourself to success instead of beating yourself up for every little failure.
You have a strong inner motivation, so you don´t need to rely on willpower or other people to motivate you.
You understand the reasons for self-sabotage and you have tools to stop it.
You feel empowered and strong.
You have lost some weight too (depending on how fast you go through the course).

Module 5

Up your game

Someone in this stage feels:

They already have the basic good habits, they feel much better in their skin but they want to look and feel their best.
They’re ready to up their game and build more healthy habits.
Even though they´ve lost some weight already they are not happy with their body. They don´t understand why they don´t feel as happy as they thought they would.
The stress they experience from their environment and their self-inflicted stress from worrying about their body and weight makes weight loss difficult for them, especially from their tummy area.
They like to burn the candles at both ends and they’re proud of being hardworking and hardly sleeping at all. They wear it as a badge.
Or they would like to sleep but they can´t due to bad sleeping hygiene or stress.
Lack of sleep makes them very hungry and they crave and eat high-calorie foods for a quick energy boost. Of course, this doesn´t help their weight loss efforts and their mood isn´t rosy either.

By the end of Module 5

You are doing really well!

You understand that multiple factors can influence your metabolism and you´ve fine-tuned your eating and exercise habits for your own specific goals, lifestyle, age, and other circumstances.

You adopted a few stress management habits and a good sleeping routine so you are calm and rested most days keeping your stress and hunger hormones at bay.

You understand that weight loss won´t make you happier and you work on improving your body image regularly and practice activities that promote self-acceptance and self-compassion.

There are only a few things left that may hinder your weight loss. Let´s troubleshoot them in Module 6.

Module 6

Troubleshooting

Someone in this stage may have some or all of this issues:

They generally eat well and exercise regularly but

– they struggle with frequent cravings or

– they tend to overeat when they are sad, angry, frustrated, lonely, tired, stressed, happy or have other intense feelings or

– they overeat at celebrations, in the evening, at the weekends or when they eat out or

– they eat their healthy foods but they don´t feel satisfied with them so from time to time binge on not-so-healthy foods to satisfy their taste buds.

They have been doing everything right but they can´t lose weight, they have weight loss resistance.
They reached a weight loss plateau and they don´t know how to start losing weight again.
They reached their goal but they have no idea how to maintain their weight loss. They feel anxious about gaining all the weight back as they did so many times before.

By the end of Module 6

You have reached your goal!
You lost weight, you feel more confident in your skin, you love yourself more, you are calmer, and your mood is so much better.
You love wearing your jeans and pretty dresses.
You know how to manage your cravings and break free from stress-, emotional- and binge eating.
You have plans on how not to overdo at celebrations, and in restaurants.
You’ve stopped overeating at the weekends and/or in the evenings, and you know how to make a satisfying healthy meal.
You know how to break a plateau or weight loss resistance and you can maintain your weight without having anxiety about gaining it all back.

Bonus Tools (Value $222)

Ebooks, Planners, Meditations, Journals, Trackers, Worksheets and Printables

You don’t have to use them all, you can choose what you need to help you achive your goals.

Bonus Printable Affirmation Cards (Value $25)

Limited Time Bonuses

How to Stop Eating Your Feelings Workbook (Value $30)

The Healthy Habits for Weight Loss Course covers the main issues with emotional eating and gives solution to stop it but this workbook will help you really dig deep and help you discover what you are really hungry for and break free from emotional and binge eating.

The Complete Guide to Positive Body Image ebook + Learn to Love Your Body - Positive Body Image Workbook (Value $50)

Body image is a common problem today, particularly for women. We are constantly overwhelmed by images and advertising that highlights specific body types.

If you feel unattractive, if you feel down on your body, then let’s work through it! You deserve love and respect (starting with yourself).

What others think: “I read Rita’s workbook while traveling by train and I had time to really think about what she was saying. It has been very interesting getting to know myself through my eating habits. I gained insight into some reactions I didn’t know I had. Some situations suddenly became manageable, some reactions and impulses so clear. But what I liked the most is that I started transferring her questions into a broader spectrum of my life. Eating is a very intimate habit, and as such, Rita's workbook is very valuable for one's emotional journeys.”

Adrina Gomez

Designer

$1520 value for only $397

Is this program for you?

Who this is not for:

People who want a mealplan or someone to tell them exactly what to eat.
Those who aren't willing to gently stretch themselves outside of their comfort zone to try new ways of thinking/doing.
People who are interested only to listen to the information but aren´t willing to do the actual work.
People who want a quick-fix solution.
Those who are just looking for the next new "shiny thing" (diet).

But this is absolutely for you if:

You’re open to exploring new ways of thinking, so you can feel better.
You want to stop counting calories and measuring macros and eat family friendly food that's quick, healthy and delicious.
You know what to do ... you just don't always do it. You want to stop that by learning what keeps you stuck.
You want to master your overeating habits to feel free and have more time to concentrate on the joyful things in your life.
You want to stop turning to food to cope with your emotions.
You haven´t reached your full potential because of the life long struggle and interdependence around food, eating and body image obsession.
You're tired of doing it alone.

100% Money Back Guarantee

I also offer a Love It Or Your Money Back Guarantee. If you’re unsatisfied for any reason, simply send me an email and I’ll refund your money. If you’re not happy, I’m not happy. I offer this guarantee to give you peace of mind, to make it easier for you to take a leap. I know this program will help you immensely.

Who is Rita May

I´m a Nutrition and Diet Advisor, a Health Coach and a Life Coach. I use nutrition, psychology and spirituality in my work because I believe that all three are necessary for wellness.

I help busy and driven female professionals, entrepreneurs and hard working mothers to live a healthy life, transform their relationship with food and reach their weight loss goals.

I help them eliminate emotional or stress related overeating and change their relationship with food so they can feel in control again.

FAQs

What if I can´t afford it?

For some of the price may seem like a lot of money and I respect that. What I want you to consider how much better your life will be once you lose the extra weight you’re unhappy about.

If you’ve read this far, you must be unhappy with your weight or your food struggles.

If you apply what I teach, you’ll get the results you want. The question is… what is more “painful” for you? Paying for this course or staying the same?

What do you want more? Getting the same results (yo-yoing between your dieting weight and overindulging weight) or losing the weight permanently?

What kind of life would you love to live? Is living that life instead of the one you’re living now worth this price to make that life a reality?

My life is busy…will I have time to do the program?

You have a certain number of hours each day. It’s your choice how you spend them. Is it possible you have 15 – 30 minutes somewhere in your day you could devote to this program?

Participants usually simply watch less TV or spend less time on social media. Most people spend 3-4 hours a day on trivial things. Is the cost of watching less TV (or whatever it is) greater than the cost of not achieving your dreams?

But if you are extremely busy right now because of some project or life circumstances, I want to remind you that you have access to unlimited replays of the course videos for a year!

It´s the lowest price the course will ever be available at so just invest now and do the work when you have more time.

You will get all future updates and bonuses for the course too.

Will the program work for me, and when will I see results?

This isn´t a cookie-cutter program, it´s a combination of nutrition, habit building based on how our brain works, and psychology to understand how to change your behaviour and stop self-sabotaging yourself. You have the authority to decide what you want to do after I explain the effects of your actions.

Therefore, how long it takes to see results also depends on you. It depends on how much time and effort you put in. With this program, some people see results and feel a difference in the first few weeks, while others do in a month or two.

But be aware that you create permanent results with this program and that takes time. Quick-fix solutions don´t work long-term.

It´s a self-paced program so you can do it as fast or as slowly as you want. But if you listen to just 1 lesson every other day and implement what you learned the days between, it will take 3 months to complete.

What happens after I sign up?

You will get access to the course material straight away.

Final thoughts

Of course, you can lose weight with other programs or diets. But if you don´t learn a system that you can do the rest of your life while feeling great and free, you will gain the weight back. Then you will come back to me a year later now. Don´t waste all that time and energy.

I know you want to eat and feel normal again so badly but until you treat the real emotion causing your overeating you will always fall back.

I know you are scared you would fail again.

You are afraid that even if you lost weight again, you would be in a panicked state of regaining again which is often the very thing that feeds your emotional eating.

It´s so ironic because you are so confident in other areas of your life but just can’t translate it to how to eat.

You want to end the life long struggle and interdependence around food, eating and body image obsession.

You want to stop putting so much brain energy into food choices. Instead you want to eat naturally when you are hungry and stop when you are full and not trying to manipulate you eating patterns so much.

You want to spend that energy on the things that interests you and you want to allow your light to shine again.

You want to feel confident, sexy and free to wear whatever you want.

You want to be a good example for your kids.

You want to be able to disconnect your mood from food.

Why not give this program a try? With the 100% money back guarantee you have nothing to lose apart from your extra weight.

I can´t say more than that.

This is truly a life-changing offer so claim your spot now before it´s gone!

You won´t regret it.

Do you want to lose weight and keep it off forever without dieting, feeling deprived, measuring your food, counting points and spending hours in the gym?

You are an intelligent woman. You are successful in many areas of your life.

But you can´t get a grip on this weight issue.

But it´s not your fault. There is nothing wrong with you! You just didn´t have the right tools. You need a different approach.

You need help to figure out

I want to help you.

I know how you feel, I´ve been there

Sounds like a stretch? Have you heard this all before?

What makes it different from everything else you´ve already tried?

The difference between you and the people living the life you want to live is the stories you tell yourself and the beliefs about yourself created by these stories

The Healthy Habits for Permanent Weight Loss Program

What's included?

12 Months Access to 6 Modules of life-changing video lessons (6 hrs in total)

Watch this video to see what you can achieve with this course

Module 1

Setting up for success

Someone in this stage feels:

By the end of Module 1

Module 2

Getting confident

Someone in this stage feels:

By the end of Module 2

Module 3

Making it easy

Someone in this stage feels:

By the end of Module 3

Module 4

Sticking to your habits

Someone in this stage feels:

By the end of Module 4

Module 5

Up your game

Someone in this stage feels:

By the end of Module 5

Module 6

Troubleshooting

Someone in this stage may have some or all of this issues:

By the end of Module 6

Bonus Tools (Value $222)

Ebooks, Planners, Meditations, Journals, Trackers, Worksheets and Printables

Bonus Printable Affirmation Cards (Value $25)

Limited Time Bonuses

How to Stop Eating Your Feelings Workbook (Value $30)

The Complete Guide to Positive Body Image ebook + Learn to Love Your Body - Positive Body Image Workbook (Value $50)

$1520 value for only $397

Is this program for you?

Who this is not for:

But this is absolutely for you if:

100% Money Back Guarantee

Who is Rita May

FAQs

What if I can´t afford it?

My life is busy…will I have time to do the program?

Will the program work for me, and when will I see results?

What happens after I sign up?

More questions?

Final thoughts

Get the free Food & Lifestyle Journal to discover your triggers for overeating